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A HISTORY OF ORE-IDA® PACKAGE DESIGN
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The Ore-Ida® Brand has a 50 year legacy – and just as our product offerings
have evolved over the years, so has our packaging! Let’s take a walk down
memory lane…
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1950s
Our products start showing up in grocery stores around the country.
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1954
Tater Tots® are born!
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1960s
A contemporary new logo makes its appearance on our packages.
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1970s
A smooth transition to a more contemporary design.
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1980s
Slight changes in typefaces and graphic elements help our packages stay
current.
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Early 1990's
Package design continues to be refined.
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1994
Every birthday deserves a celebration. Tater Tots® got a new bag when it
turned the big Four-Oh!
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Late 1990's
The late 90's brings another update to an ever-changing design.
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2000
Ore-Ida® turns things around with a new stand-up package & red hue for the
start of the Millenium.
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2003
Package design continues to evolve, making it easier to locate varieties in the
store with new color banners
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2004
Ore-Ida® Extra Crispy is born introducing a new set of colors to the Ore-Ida
line.
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Revolutionary packaging plays an important role in the creation of the "First
Fries to truly get crispy in the microwave."
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to the Ore-Ida® Fun Zone